When you opened your business, it was with the expectation that it would succeed. The quality of service you provide is vital to current as well as future business. However, there are other things that will affect the profits of any business. Your business must present a welcoming atmosphere from the moment the customer or client arrives. The exterior of your place of business is just as important as the interior.
First Impressions Count
When a customer pulls into the parking lot of your business, what do they see? Does the building and surroundings look well-cared for, or does it look run down? If it is the latter, the customer may not even get out of their car. Is your parking lot full of potholes? Vehicles can be damaged due to large potholes. This is why businesses such as Peter J. Caruso & Sons, Inc offer asphalt repair pittsburgh pa.
Not only does the appearance of the parking lot deter business, but it can be dangerous. Safety hazards such as holes, cracks, and deteriorating walkways can cause accidents. You may be held liable for injuries related to unsafe conditions. Keeping the outside of your business as safe as possible is in your best interests.
How Clean is the Exterior of the Building?
Are windows clean, and do they allow prospective customers to see inside the building? Can they actually tell by looking that your business is open? Dirty, dingy windows or leaves piled up in front of the entrance do not make a good first impression. Hire someone to take care of these things so your business always looks well-cared for and maintained.
If your business is open late, make sure you have proper lighting. The parking lot and entrance, as well as walkways, should be well lit. This not only provides safety for customers going in and out of the building, but it is important to your security. Dark, unlit areas are exactly what people will bad intentions look for when deciding to rob someone or even your business.
Make a first impression that will draw people to your business. Success is dependent on several things if you want your business to profit and grow.